Digital Media Specialist

Posted on 11/29/2017 1:34:21 PM

Job Number106581
Job LocationKnoxville, TN
Salary Range75000 - 85000
PositionDigital Media Specialist

Job Description

Responsibilities
" Accountability and ownership of programmatic display and mobile digital media for clients assigned to you
" Developing programmatic digital media plans, recommendations and POVs
" Study analytics dashboards and together with the data analytics person assigned to your clients, develop insights and recommend optimizations across channels to the account service person assigned to your clients
" Executing optimizations
" Define, monitor, and analyze key performance indicators for continuous improvement of marketing campaigns
" Presenting to clients, as appropriate
Education
" BA/BS Marketing or equivalent work experience
Experience
" 2+ years of agency experience specific to the GDN and programmatic digital media planning/buying
" Experience with DFA or other ad server required
" Strong attention to detail
" Experience with Microsoft Office with proficiency in Excel
" Current Google Certification preferred

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